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Wednesday, 28 September 2011

Here we go again...Mobile Number Portability Delayed Again...

In what seems to be a never-ending story, the Telecommunications Regulatory Authority (TRA) have come out and said that Mobile Number Portability (MNP), that was to have been implemented years again has been delayed once more.  At the risk of sounding like a teen-pop music fan, the song "Here We Go Again" by Demi Lovato really captures the essence of how a lot of people with this delay (the video of the song is below and the lyrics at the bottom of this post).

Apart from the fortunes of the telecom operators, the people who've really lost out here have been the end-consumers and to keep them hanging for this long has been unfair.  We've heard feedback from numerous people who've wanted to switch from one operator to the other but the hassle of getting a new phone number has put them off.


If the UAE is to have a truly competitive telecommunications market, the launch of MNP is a must.  This is when true competition comes in.  Many mature and developing markets offer this and although the TRA has put the reasons down to "technical difficulties," the fact is, whatever the difficulty is, it shouldn't have taken two or three years to resolve if someone wanted to ensure it was done.

If MNP is to happen, it should happen soon.  When the talk was that MNP Q3/2011, many people including myself thought it may be delayed so a grand announcement can be during GITEX Technology Week.  This sadly will not be the case and I don't know how many people will continue waiting for MNP to finally happen before switching carriers.  A lot of people have been paying more for their telecom services or putting up with services that are not to their satisfaction thinking they'd be tolerant and wait for MNP to be implemented but if there is no believable timeline given, it may be worth to bite the bullet and adopt a new phone number.

To read other posts we've done on MNP, click here.

Posted By: Ashish Panjabi, Chief Operating Officer, Jacky's Electronics


Lyrics to Here We Go Again - Demi Lovato 
Songwriters: Filian, Mher; Hasson, Isaac R; Robbins, Lindy;

I throw all of your stuff away
Then I clear you out of my head
I tear you out of my heart
And ignore all your messages

I tell everyone we are through
'Cause I'm so much better without you
But it's just another pretty lie
'Cause I break down
Every time you come around
Oh oh!

So how did you get here under my skin?
I swore that I'd never let you back in
Should've known better than trying to let you go
'Cause here we go go go again

Hard as I try I know I can't quit
Something about you is so addictive
We're falling together, you'd think that by now I'd know
'Cause here we go go go again

You never know what you want
And you never say what you mean
But I start to go insane
Every time that you look at me

You only hear half of what I say
And you're always showing up too late
And I know that I should say goodbye
But it's no use
Can't be with or without you!
Oh oh

So how did you get here under my skin?
[ From : http://www.elyrics.net/read/d/demi-lovato-lyrics/here-we-go-again-lyrics.html ]
I swore that I'd never let you back in
Should've known better than trying to let you go
'Cause here we go go go again

Hard as I try I know I can't quit
Something about you is so addictive
We're falling together, you'd think that by now I'd know
'Cause here we go go go again, 'gain

And again
(And again)
And again
(And again)
And again!

I threw all of your stuff away
And I cleared you out of my head
And I tore you out of my heart
Oh oh, oh oh

So how did you get here under my skin?
I swore that I'd never let you back in
Should've known better than trying to let you go
'Cause here we go go go again

Hard as I try I know I can't quit
Something about you is so addictive
We're falling together, you'd think that by now I'd know
'Cause here we go go

Here we go again
Here we go again!
Should've known better than trying to let you go
'Cause here we go go go again

Again
And again
And again
And again